The Ministry of Tourism is spearheading initiatives to promote sustainable and responsible tourism across India, focusing on ecotourism and environmental conservation. With the introduction of the Travel for LiFE (Lifestyle for Environment) program, the government aims to encourage both tourists and the industry to adopt eco-friendly practices. National strategies for ecotourism and sustainable tourism are central to this effort, reflecting the global trend towards more environmentally conscious travel.
The global ecotourism market, valued at USD 172.4 billion in 2022, is projected to reach USD 374.2 billion by 2028, growing at a CAGR of 13.9%. Rising awareness about climate change has prompted 83% of global travelers to…
