The recently formalized Memorandum of Understanding (MoU) between Singapore’s major tourism stakeholders and Weixin Pay marks a milestone in cross-border digital tourism development. The partnership brings together the Singapore Tourism Board, Changi Airport Group, Sentosa Development Corporation, CapitaLand, and Weixin Pay to create a more seamless experience for Chinese travelers visiting Singapore. The collaboration builds on Tencent’s strategic interest in the region.
According to Etienne Ng, Regional Director of Southeast Asia at Weixin Pay, Tencent, the effort began roughly two years ago, around 2023, with a partnership between Weixin Pay and the Singapore Tourism Board as China began reopening after the COVID-19…
