Major new reports from the World Travel & Tourism Council (WTTC) and Microsoft highlight the transformative power of AI (Artificial Intelligence) for Travel & Tourism, marking a commitment to a digital future with unparalleled customer experiences.
The first in a series of AI reports, announced during the global tourism body’s event at the FITUR 2024 expo and in collaboration with WTTC’s Industry Partner, Microsoft, is poised to redefine Travel & Tourism standards and…
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