Just as Tesla has expanded the size of the car market from around $1,000 to $2,000 billion to $5,000 billion, Yanolja believes that through its technology solutions and global ambitions, it can expand the travel and hospitality market to $3,000 billion.
“Our vision is very big,” said Jongyoon Kim, CEO of Yanolja and Yanolja Cloud, speaking at WiT Japan & North Asia 2022, during an interview on “From Unicorn to Decacorn: A Lesson In Globalization.”
“We are envisioning a world where technology digitizes and connects all kinds of spaces and personalizes those spaces throughout the travel journey from one location to the other.”
And his vision, which he believes can be achieved within eight years, by 2030, includes all kinds of physical spaces beyond hotels as well as metaverses, which he believes are perfect for travel because they involve two things: content and inventory, which travel is rich in.
“We’re just at the beginning,”…