Spending considerably more time indoors with an abundance of spare time, combined with an urge to travel, the aspiring travelers have been turning to VR to fill a void that travel restrictions have left
- The longer the COVID-19 pandemic impacts travel for, the higher the chance that consumers and organizations adopt this technology on a more permanent basis
- Many tourism companies and organizations will now be vying for a competitive advantage in order to accelerate recovery
- Using VR in marketing – such as room tours in hotels – adds another dimension to campaigns and will improve brand image during and in the aftermath of the pandemic, as it naturally reduces human contact
The impact of COVID-19 may allow VR to permanently shake…