Visit Fort Wayne unveils 10-year master tourism plan

FORT WAYNE, Ind. (WPTA) – Early Tuesday morning, Visit Fort Wayne unveiled a master plan to shape the city into a “standout and sought-after destination.”

The organization says its “tourism Master Plan” is a 10-year comprehensive plan that will serve as a roadmap to building the tourism industry in the city. The plan looks at new ways to attract visitors while also focusing on the demands of residents.

The 316-page plan outlines six strategic focus areas- foundational, downtown, group business, regional tourism development, riverfront development, and tourism product development- with recommendations highlighted in each category.

The recommendations highlighted throughout the plan will be implemented through phases following a 3-tier ranking system. Visit Fort Wayne says it will be necessary to stagger the activation of the different recommendations.

Visit Fort Wayne says it is set to lead eight of the recommendations and is committed to working on four of the projects this…

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