DOHA- Qatar Airways (QR) has launched a pointed advertising campaign directly challenging newcomer Riyadh Air (RX) with accusations of imitation. The Doha-based carrier’s first ad in a promised series subtly yet unmistakably portrays the Saudi startup as a copycat of Qatar’s award-winning service and innovations.
King Khalid International Airport (RUH) will serve as the hub for Riyadh Air when it launches operations, creating direct competition with Qatar Airways’…
