Riyadh Air, Saudi Arabia’s new national airline, has launched its loyalty programme, "Riyadh Air Rewards." The programme aims to enhance the guest experience and provide significant value to its members.
The airline, which commenced commercial flights earlier this year, is positioning its loyalty programme as a core component of its offering. Riyadh Air Rewards will allow members to earn and redeem points on flights and through various partners. The programme is designed to be inclusive and accessible, with different tiers offering increasing benefits.
Further details on the specific tiers, earning rates, and redemption options are expected to be revealed closer to the full launch of the programme. Riyadh Air aims to build a strong customer base by integrating its loyalty programme into the overall travel journey.
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