Sabre appoints Trish O’Leary as Sales &…

Global GDS and travel technology specialist, Sabre, has announced the appointment of Trish O’Leary as sales and account manager for Ireland. 

O’Leary will support Irish travel agencies in adopting advanced solutions to optimise their operations and efficiently access multi-source content and capabilities.

She joins from cybersecurity firm VMware Carbon Black, where she spent nearly four years in sales operations. 

With over 20 years of experience in the travel and technology industries, O’Leary is a specialist in sales, account management, and business development and has worked for distribution and technology companies managing strategic partnerships, while supporting clients in implementing digital solutions. 

Her knowledge of the market and experience in distribution models will help agencies improve efficiency and adapt to changes in the travel ecosystem.

Content fragmentation remains a key challenge in travel distribution, with the increasing adoption of NDC, the expansion…