As domestic leisure spending falters and East Asian visitation lags, US hotels and travel companies are targeting a record influx of Indian tourists to sustain growth. Between January and October 2024, nearly 1.9 million Indian travellers visited the US, marking a 48 per cent increase from 2019, according to the US National Trade and Tourism Office (NTTO). This spike was fueled by a 50 per cent surge in business visas and a 43.5 per cent rise in leisure travel visas issued to Indian nationals.
The rapid growth of India’s middle class, coupled with higher travel budgets and increased flight capacity, has significantly contributed to the travel boom. Scheduled…
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