BEMIDJI — There’s a new sign outside Bemidji’s Hampton Inn & Suites, 20 years after the hotel opened on the south end of Lake Bemidji.
Its new name is the SouthShore Hotel on Lake Bemidji, Trademark Collection by Wyndham.
The change was necessitated by a new franchise agreement, said owner Rich Siegert. The 20-year contract with Hilton Worldwide, the parent company of Hampton, expired this year. After looking at other options, Siegert’s team decided to sign on with Wyndham Hotels and Resorts.
“We thought about a lot of different names,” Siegert said. “We wanted something that related to the lake and the location. After about 3-4 weeks of researching, we looked at it and said, ‘Let’s just…
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