How does the hotel hope to create brand affinity and awareness in this metaverse?
Reynolds: We are always looking for meaningful ways to engage our Hilton Honors members and connect with new travelers. This partnership reflects Hilton’s deep belief in the transformative power of travel and the light and warmth that only a Hilton stay can offer, brought to life through Slivingland. Fans can win real-world rewards through the Hilton Honors program, offering the opportunity to “Stay like…
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