Gen Z is looking to escape the winter with new and exciting adventures, according to a recent report from Airbnb.
The company found that of all the generations, Gen Z travelers are the most likely to search for experiences in “nature” and favor outdoor activities. This is reflected in Airbnb’s list of the trending winter destinations for travelers born between 1997 and 2012.
“Warmer weather beach locales are really trending with Gen Z,” Ali Killam, Airbnb’s Editorial Lead, tells CNBC Make It. “But we’re also seeing Gen Z travelers head to cities that offer exciting cultural immersions with a blend of modern-day amenities and historical significance, while also being close to those outdoor nature experiences.”
The report states that over 75% of Gen Z travelers have used the Airbnb app to plan trips for winter 2025, and more than 60% seek trips lasting two to six nights.
Killam adds that although these young travelers are known for having budget-conscious mindsets and fast-paced…
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