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Bookboost Secures $3.9 Million to Help Hotels Enhance AI-Powered Guest Engagement and Increase Direc…

by Robert Van Pash (Editor)
March 4, 2025
in Hotel Technology
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Unlike traditional CRM platforms that primarily store guest data, Bookboost’s technology is designed to centralize and activate that data, allowing hotel brands to engage with guests in a more targeted and automated manner.


By Lea Mira, HTN staff writer – 3.3.2025

Bookboost, a leading hotel-focused CRM solution provider, has secured $3.9 million in its latest funding round, led by Vendep Capital. The investment will support the Swedish company’s efforts to enhance its customer data platform (CDP) and multi-channel CRM, enabling hotels to improve guest engagement through AI-driven automation and personalized communication across email, SMS, WhatsApp, and online travel agencies (OTAs). By integrating these capabilities into a…

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