The hospitality industry is at a crossroads as it enters 2025 and encounters the perfect storm. All aspects of external pressures – labour shortages and business taxes along with rising costs of goods and staffing are creating pressures and challenges that are out of hoteliers’ control. From discussions with our customers, we are seeing the same repeated themes; inefficiencies, lack of data capture and attaining profitability.
Advancements in technology in the coming year will be transformative for the industry with developments of integrated connected systems, Artificial Intelligence (AI) and machine learning (ML). People and technology together will help the industry overcome the challenges ahead.
Despite 61% of travellers willing…
