Hotel Threatens $50 Charge Per Dirty Towel: Reasonable?

In a Facebook group for Marriott Bonvoy members, a person shares an interesting notice they saw at a Marriott property, and it got me wondering (thanks to LoyaltyLobby for flagging this)…

Hotel threatens $20-50 charge for dirty towels

The Aloft Rogers-Bentonville in Arkansas reportedly has a laminated sign in guest rooms, explaining the “Hotel Towel Policy.” Here’s the content of the notice:

To maintain the highest standards of cleanliness and comfort for all guests, we kindly ask you to take note of our towel policy:

• Normal Use: Towels are provided for your convenience and are intended for drying off after a shower.
• Stains: Please inform our housekeeping staff if a towel becomes stained. We understand…