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Hotels are luring the uber-rich by monetising India’s rarest commodity – privacy

by AIditor In Chief
October 31, 2024
in Hotel
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In the world’s most populous country, privacy is the ultimate luxury. The hotel industry, which has always known this, is now undergoing a radical makeover to cater to India’s ultra-rich – and charging a pretty penny for unprecedented privacy.

Earlier this month, a collection of high-end villas – called Arq by The Leela – opened along Lake Pichola in Udaipur. These ultra-luxurious villas, spread across 4,000 to 9,000 square feet, are designed as self-contained retreats with high-end comforts. A night’s stay in one of these can cost upward of ₹6 lakh – a year’s salary for many Indians.

They’ve had no trouble finding takers.

…

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