How Tech Can Turn Sustainability Goals into a Selling Point for Hotel Guests

Travelers are increasingly looking for sustainable travel options, vetting hotels more cautiously, particularly on the coasts where the impact of climate change often appears more front and center. In fact, ‘sustainable luxury’ is a growing trend in the hospitality space where indulgence meets ecological responsibility.

The reality is sustainable hospitality is as much a wish list item for consumers as it is a business advantage – hotel executives just need to understand where the two…