The International Air Transport Association (IATA) has unveiled the findings of its 2024 Global Passenger Survey. The survey shows that travelers value convenience and speed, with many keen to use biometric identification and undertake some travel procedures before arriving at the airport.
Travelers prefer a flexible and transparent process when planning and booking trips. Increasing numbers of passengers use biometrics, digital wallets, and off-airport processes to improve their travel experience.
Regarding planning, booking, and payment, the survey found that…
