Aligning with industry growth, IBTM World is set to welcome a record number of hotels to exhibit besides launching its new Hotel Pavilion at its upcoming event at Fira de Barcelona from November 19 to 21.
The leading global event for the meetings and events industry will see more than 400 hotels in attendance across the entire show, including the Hotel Pavilion. With the global hotels and resorts sector valued at $1.5 trillion in 2023 and business travel spending expected to reach the same figure in 2024, the industry is going from strength-to-strength in a post-pandemic landscape.
Some of the world’s biggest hotel brands will be descending on Barcelona next month. With 8,000…
