SINGAPORE, March 13, 2025 /PRNewswire/ — Digital travel platform Agoda’s 2025 Sustainable Travel Survey reveals its ranking of Asia’s most sustainability-conscious travelers.
Travelers from the Philippines earn the top spot, with 86% responding that sustainability is important in their travel choices for 2025. Travelers from India (82%), Taiwan (80%), Malaysia (80%) and Vietnam (77%) round out the top five.
Top 5 Sustainability-Conscious Travelers in Asia – Agoda
This survey, which engaged over 6,000 respondents across 11 Asian markets, spotlights the evolving landscape of sustainable travel in Asia, where authentic and purposeful tourism, and off-peak travel are becoming more prominent.
The survey found that the majority of Asian travelers (68%) consider sustainability when making their travel plans for 2025. Less than one in ten (8%) travelers overlook sustainability in their travel decisions, although less optimistically, in Hong Kong and Japan…
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