Booking.com partners with MMPRC to promote Maldives Tourism

Booking.com and the Maldives Marketing & Public Relations Corporation (MMPRC) have signed a Memorandum of Understanding (MoU) to enhance the Maldives’ global tourism appeal. The agreement, effective from March 1, 2025 to March 1, 2027, aims to boost visitor numbers through joint marketing campaigns, strategic partnerships, and sustainable tourism initiatives.

Through this collaboration, Booking.com will leverage its global reach and digital marketing expertise to promote the Maldives’ natural beauty, vibrant culture, and diverse experiences. The partnership will also include training sessions for accommodation providers, promotional activities, and data-driven insights to help MMPRC refine its tourism strategies.

Santosh Kumar, Country Manager, India, Sri Lanka, Maldives and Indonesia at Booking.com said “We are delighted to partner with MMPRC to promote the Maldives as a premier travel destination. The Maldives off ers an unparalleled travel experience, and we…