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Investment Thesis
Booking Holdings (NASDAQ:BKNG) presents one of the most intriguing opportunities in the hotel, resort, and cruise line industry. BKNG stands as the world’s leading provider of online travel and related services, serving consumers and local partners in over 220 countries and territories through six primary brands: Booking.com, Priceline, Agoda, Rentalcars.com, KAYAK, and OpenTable.
These six brands provide the company with a diverse array of offerings to cater to and attract customers.
BKNG Brand Overview (Booking Holdings Overview)
One aspect that is particularly impressive about BKNG and excites investors is its margins and robust cash flow. Booking Holdings boasts 86% gross profit margins, surpassing those of its peers, along with significant operating and net income margins. While there is certainly room for improvement in bottom-line margins, it’s worth noting how it compares to competitors.
BKNG Profitability .vs. Peers…
