Booking Holdings, a travel-services giant headquartered in Norwalk, is all set to unveil a new 30-second national advertisement during the second quarter of Super Bowl LVIII, marking its third consecutive year of advertising its flagship brand, Booking.com, during one of the most-watched events in the United States. The company is leveraging this opportunity to amplify its brand visibility and bring about lasting impact, as the Super Bowl is renowned for its vast viewership.
This year’s advertisement features renowned actress Tina Fey and her co-stars from the popular television show 30 Rock. By incorporating well-known figures into their advertising strategy, Booking Holdings intends to tap into the concept of travel empowering individuals to explore and cherish different facets of their personalities.
The company has once again teamed up…
Boutique Travel VC raises investment cap from $1.5M to $10M to lead rounds and support portfolio companies through growth Travel...
Read moreDetails
