Defying Convention to Deepen Connections: Booking.com's Nine Predictions for Travel in 2025

Defying Convention to Deepen Connections: Booking.com’s Nine Predictions for Travel in 2025

SYDNEY, Dec. 1, 2024 /PRNewswire/ — Booking.com’s annual Travel Predictions research* reveals how Australian travellers are ‘rewriting the playbook’ in 2025 by defying the rules of conventional getaways and as a result, forging new connections with themselves, their loved ones, those they meet along the way, as well as the destinations they visit.

Some of the trends for the year ahead include:

Noctourism – Travellers will be focused on building connections with the universe as they ditch the daylight crowds for midnight magic. In 2025, nearly two-thirds (57%) of Australian travellers are considering visiting dark sky destinations with star bathing experiences (65%), star guides (53%), once-in-a-lifetime cosmic events (59%), and constellation tracking (49%) top of the stellar adventure list.

AI = Alternative Itineraries – In 2025, we’ll see innovations being leveraged to help tourists meet the needs of the destinations they hope to experience. Almost two-thirds (61%) of…

Tags: booking-holdings

Defying Convention to Deepen Connections: Booking.com’s Nine Predictions for Travel in 2025

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