Anomaly tries “Finding Liverpool” for Expedia – More About Advertising

Travel tech group Expedia has launched three films by Anomaly in support of its sponsorship of Liverpool FC. Manager Jürgen Klopp and captain Virgil van Dijk feature, along with Trent Alexander-Arnold and other players from the men’s and women’s teams.

But the real stars are the enthusiastic Liverpool FC fans who come from abroad to visit the city. In Anomaly’s version of events, they all experience nothing but good times and friendly faces on their trip.

Virgil van Dijk has put his name to a Liverpool travel guide, listing his top ten attractions as some of his team mates’ favourite haunts.

Michele Rousseau, senior vice president of global brands at Expedia Group, said: “Virgil is one of Liverpool’s most famous residents and a true traveller. We’re committed to enriching the football experience through travel, and we believe Virgil will also help us to inspire fans’ passion for travel. We are…