India’s sustainable tourism market is set to grow to USD 216 million in a decade from a modest USD 37 million at present, MakeMyTrip Founder and Chairman Deep Kalra said on Wednesday. Addressing a travel conclave organised by the MakeMyTrip Foundation, Kalra highlighted the enormous potential presented by the sustainable tourism growth opportunity.
“India’s sustainable tourism market is still modest in size. It’s about 37 million in dollar terms. Today should be in crores … about Rs 320 crores right now, but growing to USD 216 million in 10 years time, will be among the fastest growing markets,” he observed.
The MakeMyTrip founder and chairman further shared that in terms of sustainability, today, only 1 to 2 per cent of all tourism in India can be called sustainable, and that’s a stark contrast from international numbers in terms of enablers.
He informed that globally, sustainable tourism is set to grow to a whopping USD 11.4 trillion in ten years time, from about USD 3.12…