Skift Take
— Elizabeth Casolo, Skift
CEOs at MakeMyTrip and Yatra Online agree: India holds more than just a country.
“There are multiple different Indias. There isn’t any one India,” said Dhruv Shringi, CEO and co-founder of Yatra Online. “So you have to figure out which India you’re addressing.”
At the Skift India Summit 2024, Shringi and Rajesh Magow, group CEO and co-founder of MakeMyTrip, emphasized how travel businesses should account for India’s diversity of travelers and destinations. The pair dove into the importance of millennials, online penetration, sustainable business strategies, and tailored market approaches — all while…
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