Traveloka and The Pinkfong Company, the global entertainment company behind Baby Shark, are collaborating on Baby Shark-themed promotional activities including special collaboration content, souvenirs, and shows in Indonesia during the vacation season.
Titled ‘Let’s travel the world with Traveloka and Baby Shark’, the campaign will debut at Soekarno-Hatta International Airport in Indonesia with interactive installations and displays to greet travellers.
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Both companies will also release branded videos on their respective social media and linear channels that showcase the characters exploring various travel destinations and experiencing the ease and convenience of booking through Traveloka.
“School holidays are special for families, and Traveloka commits to be our consumers’ reliable companion in making memories, especially family,” said Iko Putera, CEO of transport,…