Tourism Minister Surasak Phancharoenworakul promotes sustainable tourism and backs plans to transform Bueng Khun Thale into a major regional landmark.
THE NEWS: Thailand’s tourism and sports minister Surasak Phancharoenworakul is rolling out the “Surat Thani Model” to make the province a pilot destination for sustainable tourism and to develop Bueng Khun Thale into a major regional landmark.
DETAILS:
WHY IT MATTERS: The model aims to showcase sustainable tourism practices, improve safety, and strengthen community businesses, potentially positioning Surat Thani as a benchmark for other Thai provinces and attracting eco‑conscious travelers.
FAQ
What is the “Surat Thani Model” announced by Thailand’s tourism minister?
The “Surat Thani Model” is a plan announced by Tourism and Sports Minister Surasak Phancharoenworakul to position Surat Thani province as a pilot destination for sustainable tourism. It includes developing Bueng Khun Thale into a major regional landmark and certifying local businesses to raise quality standards.
Which landmark is slated for development under the Surat Thani Model?
Bueng Khun Thale, a lake in Surat Thani province, is slated for development into a major regional landmark under the Surat Thani Model, aiming to boost the province’s profile as a sustainable tourism destination and attract eco‑conscious visitors.
How is the Thai tourism ministry supporting community‑based tourism in Surat Thani?
The ministry is supporting community‑based tourism by issuing official certifications to local businesses in Surat Thani, ensuring quality standards, strengthening visitor confidence, and encouraging sustainable practices that align with the province’s broader pilot‑destination strategy, while also reaffirming its commitment to tourist safety and improved visitor experience.
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