Cambodian Prime Minister Hun Manet (third left) during the three-day 8th River Festival in Siem Reap. (Photo: khmertimeskh.com)
Phnom Penh (VNA) – Cambodia launched “Visit
Siem Reap 2024” campaign on March 16 in Siem Reap province, home of the famed
UNESCO-listed Angkor Archaeological Park, to attract more foreign tourists to
visit the land rich in cultural landscapes.
The campaign was launched alongside the official
ceremony of the Eighth River Festival held in Siem Reap City.
Speaking at the opening ceremony, Prime Minister Hun Manet said the campaign
will promote the tourism sector, especially in Siem Reap province, noting that the inauguration of Siem
Reap Angkor International Airport last November opens up new opportunities for tourism in Siem Reap.
The PM asked relevant ministries and
institutions and the private sector in the tourism sector to create more annual
events to attract more tourists to Siem Reap and other places.
He also
instructed relevant ministries, branches and the Siem Reap provincial
government to research and transform Phnom Kulen National Park into an
attractive destination for cultural, natural, adventure and religious tourism
to further diversify Cambodia’s tourism products.
As part of the campaign, Siem Reap was selected to host the three-day eighth River Festival from March 15-17. Under the theme of ‘River for Peace and Development’,
the annual event this year aimed at highlighting the priceless importance of Cambodia’s
rivers under the shadow of peace, national unity and sustainable development.
In addition to showcasing the beauty of Cambodia’s vibrant waterways, the eighth River Festival was also a platform for
cultural exchange, education and community engagement, attracting locals and
foreign tourists to actively participate in the conservation of these important
natural resources./.
VNA
