Nestled in the vast expanses of North-West Saudi Arabia, AlUla is emerging as a thriving cultural and historical destination, guided by the vision of the Royal Commission for AlUla (RCU). Since its establishment by royal decree in July 2017, the commission has embarked on a mission to sensitively and sustainably develop the region, unveiling AlUla’s rich heritage to a global audience of cultural tourists. This initiative is a cornerstone of Saudi Arabia’s ambitious Vision 2030, aiming to transform AlUla into a key cultural and tourism hub.
With a civilization history spanning over 7,000 years, AlUla’s landscape is a testament to human ingenuity and resilience. Central to the RCU’s mission is preserving and celebrating AlUla’s archaeological sites, including Hegra, Saudi Arabia’s first UNESCO World Heritage Site. The site, known for its 94 intricately carved tombs and ancient petroglyphs, underscores the…
