CHINA. Data from Ant Group shows a robust rebound of consumer spending during the first back-to-normal Chinese New Year (CNY) travel season after the COVID-19 pandemic, especially in cross-border tourism.
Through the Alipay+ cross-border mobile payment technology solutions, Chinese travellers can pay for goods, food & beverage, recreation and entertainment at over 8 million merchants in over 70 countries and regions.
Such transactions are all conducted via the familiar home app Alipay, with no need to change money or carry cash. Alipay also offers in-app instant tax refunds, as well as transparent and competitive exchange rates.
A global campaign has been in full swing on the Alipay+ merchant network since December 2023 to attract Chinese tourists. In the CNY holiday week between 9 and 12 February, the number of transactions made by Alipay users overseas surpassed 2019 levels by +7% while consumer…
