Tourism revenues in China surged significantly during the Lunar New Year holidays, marking a remarkable rebound from previous years, according to official data released on Sunday.
As per a Reuters report, the data revealed a staggering 47.3 per cent year-on-year increase in tourism revenues, surpassing 2019 levels. This surge was attributed to a domestic travel boom fuelled by a longer-than-usual break, which saw tourist attractions across the country bustling with massive crowds. Despite the positive figures, concerns linger regarding the sustainability of this tourism boost, especially as tourism revenue per trip remained below pre-pandemic levels.
During the Lunar New Year holiday, often dubbed as the world’s largest annual migration, domestic tourism spending witnessed a remarkable jump, reaching $87.96 billion, a 47.3 per cent increase from the same period in 2023.
The number of domestic trips taken during this period also saw a substantial rise, growing by 34.3 per cent…
