The Hong Kong Tourism Board (HKTB) and Art Basel have formed a new three-year global strategic partnership, extending their collaboration beyond Hong Kong to all Art Basel shows worldwide.
The HKTB is the first tourism organisation to seal a deal of this kind with Art Basel, according to the release.
As part of the partnership agreement, HKTB will be a show partner of Art Basel. Over the next three years, the HKTB will bring the city’s culture to a global stage by taking part in four annual Art Basel shows worldwide – in Paris, Miami Beach, Hong Kong, and Basel and staging an immersive experience in the show.
The first international collaboration between HKTB and Art Basel will be at Art Basel Paris from 18 to 20 October this…
Boutique Travel VC raises investment cap from $1.5M to $10M to lead rounds and support portfolio companies through growth Travel...
Read moreDetails
