Luxury Greek resorts level up with brand partnership. Brown Hotels and Hilton recently announced a franchise agreement, bringing two “Isla Brown” hotels in Greece under the Curio Collection by Hilton banner. This move elevates the resorts’ premium and luxurious flair, offering guests unique experiences and access to Hilton’s loyalty programme.
The partnership includes the Isla Brown Chania Resort on Crete and the Isla Brown Corinthia Resort & Spa in Agioi Theodoroi. Both remain under Brown Hotels’ management and operation, but will debut as Curio Collection members this spring, ready for the summer season.
“Joining the Curio Collection by Hilton strengthens our resorts’ global reach and appeal”, says Leon Avigad, Founder and CEO of Brown Hotels. He highlights the collection’s focus on hotels and the added benefits for guests, including participation in the 180 million-strong Hilton Honors loyalty programme.
The collaboration involves infrastructure…
Boutique Travel VC raises investment cap from $1.5M to $10M to lead rounds and support portfolio companies through growth Travel...
Read moreDetails
