The Israel Ministry of Tourism (IMOT) recently participated in the Adventure Tour Operators Association of India (ATOAI) convention in Tawang, Arunachal Pradesh, marking its debut at the event. IMOT aimed to promote Israel as an adventure destination while strengthening ties with Indian tourism professionals and stakeholders. Discussions centered around sustainable travel initiatives, collaboration opportunities, and familiarisation trips to offer Indian tour operators firsthand experiences of Israel’s adventure offerings.
Amruta Bangera, Director of Marketing, IMOT-India, emphasised Israel’s diverse appeal for thrill-seekers. She highlighted activities like hiking in Eilat’s rugged mountains, rappelling in the…
