BRANDit has been appointed as the integrated sales, marketing, and PR agency in India for Kenya Tourism Board (KTB). Marking a milestone in Kenya-India tourism relations, the leading tourism representation company will be responsible for establishing Kenya, the East African nation as a leading outbound destination in India.
India has consistently ranked among Kenya’s top five source markets, contributing significantly to its tourism growth. Recognising this potential, KTB brought BRANDit on board to navigate this dynamic market and spearhead trade and marketing initiatives for the Magical Kenya brand.
Commenting on the appointment, KTB’s CEO June Chepkemei, said, “India continues to be vital for Kenya….
