Tourism Australia and Air India have today signed a three-year marketing agreement to sustain and drive the positive trend in Indian visitor arrivals to Australia as Air India expands its presence in the market.
Under the Memorandum of Understanding (MoU), Tourism Australia and Air India will explore opportunities to jointly undertake and implement marketing activities to showcase Australia’s world-class appeal and drive future growth in visitation.
Phillipa Harrison, Managing Director, of Tourism Australia said: “We have seen tremendous growth in the number of arrivals from India to Australia in recent years and we are keen for arrivals to continue to track in that direction. Tourism…
