South Korea is turning up the charm this spring with the launch of Korea Welcome Week 2025, a vibrant celebration of hospitality, culture, and connection. Spearheaded by the Ministry of Culture, Sports and Tourism in collaboration with the Visit Korea Committee, the initiative will run from April 25 to May 16. This nationwide initiative is designed to enhance the travel experience for international tourists visiting South Korea during key holiday periods such as Japan’s Golden Week, China’s Labour Day, and the second senior officials’ meeting of the APEC Summit on Jeju Island.
To ensure a warm reception and seamless travel, welcome booths will be established in stages at major entry points, including Incheon,…











