South Korea’s crypto-friendly Jeju Islands plans to use non-fungible tokens to attract Gen Z tourists.
According to local media, Maeil Kyungjae, the popular South Korean tourist destination, will introduce NFT-based digital tourism resident cards in the second half of 2025. The cards, powered by an unspecified blockchain, will reportedly offer tourists exclusive benefits such as travel subsidies, membership perks, and discounts at local attractions.
Jeju Island has a rich history of embracing blockchain and cryptocurrency innovations to stimulate economic growth and establish itself as a web3 hub.
In 2019, the island launched the Blockchain Hub City Development Research Service, aiming to explore advanced…
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