THE NEWS:
From August 15 to August 19, a five‑day familiarisation trip was jointly organised by Visit Indochina, the Myanmar Tourism Federation, the Hue City Department of Tourism and the Da Nang City Department of Culture, Sports and Tourism for 60 major Myanmar travel companies to explore tourism products in Da Nang and Hue.
DETAILS:
WHY IT MATTERS:
The familiarisation trip seeks to strengthen tourism ties between Myanmar and central Vietnam, leveraging Myanmar operators’ interest in beach, resort and culinary experiences to boost outbound travel and create new market opportunities for Vietnamese destinations.
FAQ
When did the familiarisation trip for Myanmar travel companies take place?
The familiarisation trip ran from August 15 to August 19, covering five days during which the Myanmar delegation visited attractions, hotels and tourism service providers in Da Nang and Hue as part of a joint effort to showcase central Vietnam’s tourism offerings for Myanmar travel operators seeking new outbound destinations.
How many Myanmar travel companies participated in the familiarisation trip?
A total of 60 major Myanmar travel companies participated in the familiarisation trip, which was co‑organised by Visit Indochina, the Myanmar Tourism Federation, the Hue City Department of Tourism and the Da Nang City Department of Culture, Sports and Tourism to explore tourism products in Da Nang and Hue.
Which Vietnamese cities were visited during the familiarisation trip?
The delegation visited the Vietnamese cities of Da Nang and Hue, touring local attractions, accommodation establishments and tourism service providers, with a particular focus on beach holidays, resort stays and the region’s spicy local cuisine, as part of the programme designed to promote central Vietnam destinations.
What was the aim of the familiarisation programme?
Myanmar travel companies see strong potential in central Vietnam, especially for beach holidays, resort stays and spicy local cuisine, prompting the joint familiarisation effort aimed at promoting Da Nang and other central‑Vietnam destinations to generate new outbound tourism opportunities from Myanmar.
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