Saudia Signs Deal to Boost Tourism in Saudi Arabia’s Aseer Region

Saudia Airlines and the Aseer Development Authority have signed an agreement to promote tourism in Aseer Region, a prominent destination in Saudi Arabia.
The memorandum of understanding was signed during the Arabian Travel Market 2025 event.
Under the strategic partnership, Saudia will develop seasonal campaigns targeting spring, summer, and winter travel to increase visitor numbers and bookings to Aseer Region.
The airline stated the partnership supports its commitment to local economic growth and aligns with Saudi Arabia’s National Transport and Logistics Strategy. This strategy is part of Saudi Vision 2030 plan, which aims for 330 million annual visitors to the Kingdom by 2030.
Saudia aims to connect…