The reality is that demand for Singapore as a destination has declined among price-sensitive regional travellers from other Southeast Asian countries. Indonesian, Thai and Vietnamese travellers in particular are starting to holiday elsewhere.
Visitor arrivals from all three of these countries are significantly below 2019 levels. There was even a decline in Thai and Vietnamese visitor arrivals in 2024 compared to 2023 while all the other main markets registered year-over-year increases.
Vietnam experienced the steepest drop, with Vietnamese arrivals at Changi down 33 per cent in 2024 compared with 2019, including a 46 per cent decline in November and 42 per cent decline in December.
Thai visitor arrivals at…
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