The Singapore Tourism Board (STB) is on the hunt for a PR agency in Hong Kong.
The appointed agency shall provide public relations and digital/social marketing services in Hong Kong for Singapore Tourism Board for a period of 24 months, with an option to renew for a further 36 months.
In addition, key responsibilities of the chosen agency include building awareness, consideration and advocacy of Singapore as a compelling leisure and BTMICE travel destination utilising the “Passion made possible” brand.
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It must also communicate STB’s messages through engagements with key media, key opinion leaders (KOLs), bloggers, digital influencers, and any…