In the wake of a record-breaking year, Cape Town Tourism has announced an innovative plan for 2024 that aims to transform the global travel industry. As the official Destination Marketing and Management Organisation (DMO) for the city, they plan to build upon their historic accomplishments and redefine conventional limits with their groundbreaking ‘Glocal’ initiative.
A year of unprecedented achievements
“2023 was a year where we shattered all expectations,” reflected Enver Duminy, CEO of Cape Town Tourism. “Our visitor numbers soared to new heights, laying a robust foundation for the exciting journey ahead. As we step into 2024, we’re not just riding on past successes but catapulting into a future where Cape Town becomes synonymous with pioneering tourism and enriching lives.
“Our city is already seen as a global destination of choice. In fact, Cape Town was just named the Second Best City in the World by Time Out Magazine, so 2024 is off to a great start!”
Alderman James Vos,…
