South African Tourism has appointed Thembisile Sehloho as its new Chief Marketing Officer (CMO).
Sehloho brings over two decades of experience in strategic brand and marketing to her new role, further strengthening the organisation’s marketing capabilities.
She joins SA Tourism from Tiger Brands, where she was Marketing Director. She also worked on AVI’s Bakers and Willards brands.
“With a proven track record of driving market share and growth through innovative brand strategies, Thembisile’s expertise will be instrumental in elevating South African Tourism’s marketing initiatives,” SA Tourism said in a press release.
She began her career at Unilever in finance before joining Tiger Brands in the early stages of her career. She then moved to AVI before returning to Tiger Brands.
She holds an impressive academic background, including an MBA in Leadership and Innovation from the University of Edinburgh and a BCom in Accounting from the University of Johannesburg. Additionally,…
