Tourism Seychelles participated in the 44th edition of the Borsa Internazionale del Turismo (BIT), held in Milan earlier this month.
The event served as a gateway into the global tourism landscape, unveiling the most captivating destinations, activities, and the latest trends.
As the premier marketplace for the ‘Italy’ product worldwide, BIT Milan cements itself as a representative event for the entire tourism sector, with a wide variety of exhibitors, including Italian and international tourism boards, carriers, trade associations, tour operators, and new niche destinations.
After an impressive year for Italian tourism in Seychelles, with a notable 6% increase in arrivals by the end of 2023, Tourism Seychelles seized the opportunity to showcase the archipelago as the perfect getaway for couples, families and sustainable travellers.
The event was divided into three thematic areas: Leisure, showcasing destinations and exhibitors; BeTech, focusing on digital services and…

















