Globally, the gastronomic or culinary tourism industry is worth around $800 billion. South Africa, with its excellent culinary offerings, cultural varieties, and some of the best chefs in the world, has the potential to become a leader in culinary tourism. However, to become a leader in the culinary tourism market, a lot of work still needs to be done.
How will South Africa establish itself as a food destination?
The majority of the work needed for South Africa to become a leader in the culinary tourism market involves defining, harnessing, and promoting the country’s identity as a food destination to the rest of the world.
During the SA Chef Conference and Expo in Cape Town, food industry experts took part in discussions…
