BANGKOK, 31 January 2025: Thailand’s travel industry has long been a beacon of Southeast Asia’s tourism sector, drawing millions of visitors annually with its golden temples, turquoise waters, and boisterous street markets.
However, the travel industry’s path has been anything but smooth. Despite the hurdles, it has weathered the challenges associated with overtourism — the highs of record-breaking visitor numbers to the lows of politically fuelled airport lockouts and Covid pandemic-induced closures.
As the country looks to the future, innovation, sustainability, and global economic trends will shape its trajectory.
Thailand’s travel…
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